Janene Liston is an absolutely competent expert when it comes to pricing for services or products. And she has many years of experience. The field of pricing is extremely broad, and she offers interesting workshops in English and German in small groups of three to four participants. That is very pleasant, because it always leads to plenty of stimulating discussion about the individual methods, strategies and models.
To come back to the question we asked at the outset - what is a product or service worth - there are different approaches. In short, there are several roads that lead to the goal. That was very surprising for us. And so was the experience that it is not just about a price tag, but about a profound and fascinating engagement with numerous aspects of selling. At the forefront is, as so often, a deep understanding of the customer and their needs…
We at Vanillaplan have attended several workshops. It was absolutely instructive and has repeatedly moved us a big step forward. We can only recommend the «Pricing Lady» Janene - enjoy!
Further information at: https://janeneliston.com/
